Gerry Philpott has more than 35 years experience in media and in the development and distribution of television programming. Over the years, he experienced firsthand the frustrations of not having compelling media research. He saw an opportunity to use the power of emerging media to reach consumers and capture their attitudes and opinions in a more relevant, efficient, and cost effective way. In 1997 he formed E-Poll Market Research enabling content providers and marketers to gather intelligence over the Internet and mobile technologies. Today, E-Poll delivers custom and syndicated research to hundreds of top-tier agencies, brands and entertainment companies.

Prior to starting E-Poll, Gerry oversaw the development and distribution of television programs at Gannett/Multimedia, and held various positions at ABC Television Network in New York before that.

Philpott is a graduate of the University of Santa Clara with degrees in Business and Psychology. He is a member of the Academy of Television Arts & Sciences (ATAS), and is a board member of two non-profit organizations.